The Innovation Day Podcast
Innovation is defined simply as; the generation, and realization, of new ideas. In reality, innovation is far from simple. In this podcast host Neil Follett speaks with the founders, creatives and creators who are leading, living, and (usually) loving innovation. Brought to you by Studio 245, the Innovation Day Podcast showcases diverse points of view, personal stories and creative solutions in the world of business, culture and the arts. It is a podcast about imagination, risk, courage, leadership, and the reward of seeing your idea come to life.
The Innovation Day Podcast
Naomi Blackman and Mikayla Wujec, Co-Founders of Alder Apparel, on Transforming the World of Outdoor Clothing.
Friends since elementary school, when Mikayla and Naomi discovered a shared desire for better style, inclusivity and sustainability in the world of outdoor apparel, they made the big decision to leave their jobs—Mikayla a National Geographic explorer, Naomi a fashion marketer— and start Alder Apparel. Alder launched during the pandemic; a time when the need to get outside was more acute than ever, but also a time when comfy and casual were the main criteria for clothing.