The Innovation Day Podcast
Innovation is defined simply as; the generation, and realization, of new ideas. In reality, innovation is far from simple. In this podcast host Neil Follett speaks with the founders, creatives and creators who are leading, living, and (usually) loving innovation. Brought to you by Studio 245, the Innovation Day Podcast showcases diverse points of view, personal stories and creative solutions in the world of business, culture and the arts. It is a podcast about imagination, risk, courage, leadership, and the reward of seeing your idea come to life.
The Innovation Day Podcast
Melissa Young, Director of Engineering, Revenue Product & Commerce, Vox Media, on Privacy, Personalization and Premium Experiences.
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Brightworks
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Season 2
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Episode 2
In 2022 your time, eyes and data are fought over, and sought after, by a long list of advertisers, app developers, publishers and brands. Vox media is no different, they want your eyes and need your time, but they are different in the way they are going about it. In this episode Melissa shares the personal journey that led her to Vox, and shares her perspectives on the future of everything from privacy to co-branded content, and from personalization to premium experiences.